Directed Electronics Named Manufacturer of the Year

Company also wins awards for Best Technical Support, Best Customer Service and Best Warranty Programs

Vista, California (11/2/2010) – Directed Electronics announced it has been recognized by mobile electronics retailers across the country as the Manufacturer of the Year at Mobile Electronics magazine’s 2010 Dealers’ Choice Awards. Directed also earned awards for Best Technical Support, Best Customer Service, and Best Warranty Programs.

According to Kevin Duffy, President of Directed Electronics, “These awards recognize our focus on being the supplier of choice for our customers, and we are particularly proud to be recognized for the first time as Manufacturer of the Year – a unique honor that reflects the hard work and dedication of all our employees.

“We created the Directed Dealers’ Bill of Rights to let our customers know they’re entitled to nothing less than world class service and support,” added Duffy, “and it’s good to see that our focus on the customer is paying off with these honors.”

Jeff Burt, Director of Technical Services, added: “What makes this first place award in Tech Support so special is that the votes come from our dealers - the people we support each day.” For more information about Directed Electronics please visit www.directed.com. Directed Electronics is proud to be a member of SEMA.

About Directed Electronics

Headquartered in Southern California, Directed Electronics is the largest designer and marketer in North America of consumer-branded vehicle security and remote start systems (sold under Viper®, Clifford®, Python®, Autostart® and other brand names). Directed Electronics is also a supplier of mobile audio products sold principally under the Orion® brand name, and digital OEM Integration products sold under the XPRESSKIT® brand name. Directed Electronics markets its broad portfolio of products through many channels including leading national retailers and specialty chains throughout North America and around the world. Founded in 1982, the company's primary operations are located in Vista, California and Quebec, Canada. For more information, please visit www.directed.com. Directed Electronics is a business unit of DEI Holdings, Inc.