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News and Press Releases

DS4 Now Shipping AstroStart

Directed's AstroStart DS4 Systems Now Shipping

VISTA, Calif. (October 2, 2017) – Directed is proud to announce that its successful DS4 launch has been expanded to the AstroStart® brand and is now shipping.

AstroStart® is a leading remote start brand in Canada and claims a loyal following among both installers and dealers. The DS4 Digital Systems are an industry breakthrough that simplify and improve the remote start and security experience for consumers, installers, and retailers and was launched over the summer in Viper®-branded products. The AstroStart® DS4 launch opens an important channel into Canada. AstroStart® DS4 systems will also be available to select US dealers, further expanding distribution of this industry-leading technology.

"The launch of DS4 technology in the acclaimed AstroStart® brand signifies Directed’s commitment to offer our dealers the best solutions available," said Directed CEO Bob Struble. "We're excited to offer this great, new system in another leading brand. With DS4, customers have smartphone control of their vehicle included with the system. It’s a game changer we’re pushing to consumers through multiple channels."

The new DS4 Digital Systems feature four key technologies that are integrated into one single and powerful device. Remote start, security, interface, and Bluetooth® all work together seamlessly with the vehicle’s existing systems to enable a connected-car experience like no other. DS4 utilizes the latest technology to radically streamline the installation process, provide extended consumer functionality and simplify inventory stocking and merchandising.

With DS4 comes DirectLink, a new proprietary wireless programming connection between the installer and the system in the vehicle via integrated Bluetooth® technology, reducing installation time. DS4 systems also provide near-range smartphone control for consumers when paired with the FREE Directed SmartStart mobile app.

DS4 offers new and exciting features that will drive consumers into authorized retailers, and this configurable and expandable inventory reduces cost. DS4 provides faster installations which means more vehicles through the bay, increasing profits. The available and optional shock sensor/tilt sensor/temperature sensor allows DS4 Digital Systems to provide ultimate protection for the vehicle.

To learn more about this advanced technology, please visit www.directed.com/ds4.

Not a Directed Dealer? Please visit Become a Directed Dealer, or call 1-800-876-0800, to become a Directed Dealer today!

About Directed

Directed is a world leader in automotive electronics, the largest North American designer and marketer of consumer-branded vehicle security and remote start systems, and a pioneer in the connected car space. Its products connect more consumers to their vehicles than anyone else on the planet. Directed markets its broad portfolio (sold under Viper®, Clifford®, Python®, Autostart®, AstroStart® and other brands) through leading national retailers and specialty chains. For more information contact Chris.Pearson@directed.com.

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